In 2016, Kyivstar has supported Eurasia Mobile Challenge, VEON initiative, focused on development of young entrepreneurs’ ideas in the branch of innovation mobile engineering. The project helps businesspersons to improve their skills of entrepreneurs. Member countries of Eurasia Mobile Challenge are Ukraine, Armenia, Georgia, Kazakhstan, Kirgizstan, Russia, Tadzhikistan and Uzbekistan.

Due to participation in the competition, 88 startups from Ukraine have got an offing to gain $20 000 for development of their product.